Datatime: 2025-04-18 10:04
Visit: 20
Water bottle labels are not only information carriers, but also key touchpoints for brand visual marketing. But how are water bottle labels made? How to ensure that labels remain durable and beautiful in humid and temperature-changing environments? Let’s take a look at the details next.
1. Material Requirements
• Durability: Withstand -20°C to 120°C, water/chemical resistance (e.g., PET for 500+ washes).
• Flexibility: 30-50μm thickness for curved bottles (PVC fits <5cm diameters).
• Print Compatibility: Surface treatment needed for PP/metallic foils to enhance ink adhesion.
2. Equipment Selection by Scale
• Small (1-1k pcs): Digital printing (no plates, 24h turnaround).
• Medium (1k-100k pcs): Flexo printing ($0.007+/pc, ideal for standard labels).
• Large (100k+ pcs): Gravure printing (premium quality, $7k+ plate cost).
Material |
Advantages |
Limitations |
Use Case |
Cost (USD/1k) |
PET |
Wide temp resistance, tough |
Needs corona treatment |
Sports bottles |
11-17 |
PVC |
Cheap, flexible |
Low heat resistance |
Disposable water |
7-11 |
PP |
Recyclable, food-safe |
Specialized inks needed |
Premium brands |
20-28 |
Special |
Transparent film (naked effect), metallic foil (luxury look) |
Higher cost |
Design-focused labels |
28+/1k |
1. Digital Printers
• Pros: Instant custom labels (variable data, white ink), small batch friendly.
• Cons: High ink cost ($0.07+/pc), not for large runs.
• Ideal for: Prototypes, corporate gifts (1-500 pcs).
2. Flexo Printers
• Pros: Cost-effective for medium runs ($0.007/pc 10k+), 8-color accuracy.
• Cons: 1-3 days for plate-making.
• Ideal for: Standard labels (Coca-Cola, Sprite).
3. Gravure Printers
• Pros: Ultra-durable, rich colors (0.1mm ink layer), 1M+ pcs efficiency.
• Cons: High startup cost ($7k+ plates).
• Ideal for: Luxury brands (Fiji Water, Evian).
Choose materials (PET/PVC/PP) and equipment (digital/flexo/gravure) based on:
1. Use environment (temp, liquid contact)
2. Order size (small = digital, medium = flexo, large = gravure)
3. Brand needs (cost, design, sustainability)
A clear focus on "use, volume, and effect" ensures efficient, effective label printing for any water bottle project.
Apr 18,2025
Water bottle labels are not only information carriers, but also key touchpoints for brand visual marketing. But how are ...
Feb 11,2025
Full Servo Horizontal Flexo Printing Machine represents a significant leap forward in printing technology. Its combinati...
Jan 02,2025
Vinegar is unlikely to "go through" a regular paper cup under normal circumstances, but there are some factors that coul...
GET A QUOTE